Build the systems that let Fort Wayne customers find you, trust you, and choose your business. Fractional Marketing gives you strategic marketing ownership plus execution, without the cost of a full-time marketing director. It starts with a Customer Relationship Assessment, then we build and run the plan across SEO, content, email, local visibility, brand and commercial photography and video, and AI systems.
For service businesses between $1M and $10M in revenue, in Fort Wayne, Indiana.
From contractors on the southwest side to professional service firms downtown, Fort Wayne's service economy runs on reputation and relationships. But reputation only works if customers can actually find you online, understand what you do, and trust what they see. We design the digital architecture that makes that happen — so the relationships you have built in person keep working for you online, day and night.
Fractional Marketing fills the gap between DIY and a full-time hire. You get the strategic ownership of a senior marketing leader and the execution to back it, at a fraction of the cost and commitment.
Skyscraper Digital Marketing is a Fort Wayne, Indiana-based fractional marketing agency serving service-based businesses earning $1M–$10M in annual revenue. Founded by Jireh Gibson, MBA, the firm provides strategic marketing ownership and execution across SEO, content, email, local search visibility, brand and commercial photography, and AI systems on a monthly retainer model.
Fort Wayne owners rarely lack hustle — they lack a system. Most are running marketing between jobs, handing it to whoever has bandwidth, or paying for tactics that never tie back to revenue. Fractional Marketing replaces that with a single point of accountability who owns the strategy and runs the work.
Every engagement begins with the Customer Relationship Assessment, a diagnostic that scores how easily Fort Wayne customers can find, trust, and choose your business online. From that baseline we build the plan and execute it: local SEO so you show up in Fort Wayne searches, content that earns trust before the first call, email that keeps relationships warm, and brand photography that looks as credible as the work you do.
The model mirrors a fractional CFO or part-time controller, applied to marketing. You get a leader who thinks about your growth full-time, without paying for one full-time.
Our methodology is Audit, Train, Grow, Repeat. Every Fort Wayne engagement runs on the same four-step loop, so the work compounds instead of restarting.
The Customer Relationship Assessment scores your visibility, website, and local search in Fort Wayne. We find where customers fall through.
We build a prioritized plan from the assessment, tied to revenue outcomes, not vanity metrics.
We run the work: SEO, content, email, local visibility, brand and commercial photography and video, and AI systems, with you as the decision-maker.
We report against the baseline, then repeat. Growth becomes a system, not a sprint.
Contractors, HVAC, professional service firms, and local service businesses in and around Fort Wayne and Allen County, generally between one and ten million in revenue.
You are handling marketing yourself, or it is split across whoever has time. You need ownership, not another task on an already full plate.
You have outgrown DIY tactics and want a strategy that compounds, without the cost and commitment of a full-time marketing director.
Jireh founded Skyscraper Digital Marketing in Fort Wayne, Indiana to empower local service-based professionals to build their digital architecture. His methodology, Audit, Train, Grow, Repeat, turns marketing from a series of tasks into a system for sustainable growth.
Jireh holds an MBA and is active in the Fort Wayne Chamber and the Empower Breakfast network. SDM pairs the agency with a commercial photography studio, so brand and growth stay under one roof.
7 five-star Google reviews
“I work with local service-based professionals to build their digital architecture, the systems that let customers find them, trust them, and choose their business. That creates a stronger customer relationship, and that is what leads to sustainable growth.”
Jireh Gibson, Founder
Looking for more detail? See the full FAQ.
We serve Indianapolis with the same fractional model — strategic ownership and execution on a monthly retainer.
Book a 15-minute Discovery Call. We will talk through your Fort Wayne business, and you will leave knowing whether Fractional Marketing is the right next step, or whether you are better served another way.
Built for owners doing $1M–$10M in revenue who are ready to stop carrying marketing alone.